Revité
6.5X growth on Amazon
Amazon growth within 3 months.
Direct proof
Rebuilt brand identity, packaging, website and Amazon listings for marketplace growth.
Read the case studyHow we work
How we work, from first diagnosis to scale.
Strategy first, then execution. Eight stages, and you only take the ones you need.
How this works
Encompass Ideas works in eight stages across two phases. Strategy (Diagnose, Understand, Prioritize, Recommend) decides what to do and in what order. Execution (Execute, Measure, Optimize, Scale) does it and keeps improving it. Not every client receives every stage: you take the ones you need.
The eight stages at a glance
Strategy
Strategy
Diagnose
We start with where growth is actually leaking: acquisition, conversion, marketplaces or retention. We look at your store, channels and numbers before anyone proposes a solution.
Strategy
Understand
We work out why it is happening: your customers, your category, your competitors and what you have already tried.
Strategy
Prioritize
Not every problem is worth fixing first. We rank what to do by likely impact and effort, and say what to leave alone for now.
Strategy
Recommend
We turn the priorities into a specific recommendation: what to do, in what order, and which of our services, if any, it needs.
Execution
Execute
We run the agreed work across the channels it needs: paid media, marketplaces, creators, content, your store or retention. The work is scoped to the recommendation, nothing extra.
Execution
Measure
Each piece of work is tied to a metric agreed with you, such as CAC, ROAS, conversion rate, repeat purchase rate or lifetime value, whichever the work is meant to move.
Execution
Optimize
We use what the numbers show to adjust creative, targeting, listings, pages and flows. Every change has a reason you can see.
Execution
Scale
Once something works, we put more behind it and extend it to the next channel or product. Scaling is the result of the earlier stages, not a starting point.
Where you start depends on what you already know.
- Not sure where the bottleneck is Start at 01 Diagnose.
- You already know what needs doing Start at 05 Execute.
- You want one partner from diagnosis to scale Take all eight stages, in order.
Either way, nothing starts until you say yes.
How we measure it
Each piece of work is tied to a metric agreed with you, such as CAC, ROAS, conversion rate, repeat purchase rate or lifetime value, whichever the work is meant to move. We don't guarantee outcomes.
Where this has run
Real brands, with the figures and timeframes as published on their case studies.
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R.K's Aroma (RKs Skincare) +310% website traffic Website traffic growth in 4 months. Direct proofRead the case studyGrew traffic with lean Meta and Google ads, Instagram content and Shopify analytics.
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Moneylife Foundation ~12.7% peak CTR · 150+ leads Direct proofRead the case studyWebsite UI/UX revamp and performance marketing across Meta, Google and LinkedIn, with video-led campaigns.
What people say about working with us
These are LinkedIn recommendations for our founder, Sukanya Chatterjee , shown with their original wording.
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It was a pleasure working with Sukanya during White Bull's formative journey in the D2C health and wellness space. As the founder of Encompass Ideas, she brought a thoughtful and collaborative approach to digital marketing, contributing meaningfully to our brand's initial growth and online presence. Sukanya combines creativity with execution, is receptive to feedback, and is always willing to go the extra mile to achieve desired outcomes.
Anoop Arora LinkedIn recommendation for our founder -
I have had a pleasure of working with Sukanya for over a year and it was such a delightful experience. She efficiently delivered the products and was enthusiastic about pitching new ideas.
Nikhil Kalyanpad Marketing professional LinkedIn recommendation for our founder
What we'll ask you for
- Your website or store link.
- Which service you are interested in.
- The bottleneck you most want fixed.
Not sure which stage you need? Start with the call.
An introductory call with one of our consultants. Up to 30 minutes. Nothing starts until you say yes.